2min chapter

Adspend with Ash Melwani and Rabah Rahil cover image

EP 01 - The Biggest Secret in Media Buying, How Ash Launched Obvi, and More

Adspend with Ash Melwani and Rabah Rahil

CHAPTER

How to Test Your Ads on Tiktok

"I'm all about testing big things like angles and concepts, more than tiny things like this color or thes font. I don't think a social team, of organic social team should be running tik tok," he says. "You're you're testing your angl gain." He adds: "If that doesn't get you at least off the ground, getting some cash in the bank, getting some data back".

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