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#85 Bethany McLean: Crafting a Narrative
The Knowledge Project with Shane Parrish
Are We Attracted to New Business Approaches?
I think there's so much cult of personality in the business world. We all want to find that person we can believe in, or that magic bullet that's going to fix the broken industry. That's much more appealing than actually doing the slog of saying, how is this thing going to make money? It was all chrisma. And i think we're particularly guilty of that to day because the lure of the founders is so strong....
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