AI in Marketing: Strategies and Ethics

Adopting these tools will define future success in the profession.

Accounting Influencers

with Rob Brown

Randy Johnston, a pioneer in fintech and technology for accounting, shares his insights on the rapid evolution of artificial intelligence (AI) with a deep dive into its history and future potential. Johnston traces AI’s roots back to Alan Turing's groundbreaking work in the 1950s and walks listeners through decades of milestones, from the first neural networks to OpenAI's ChatGPT.

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Highlighting the shift to generative AI, Johnston explained how tools like ChatGPT leverage vast datasets through large language models (LLMs) to deliver advanced, nuanced responses. “AI isn’t prescient or conscious,” Johnston clarified, “but it’s a significant leap forward in what machines can do.”