The Creator Economy Is Not as New as Some People Might Like to Think

Big audience doesn't necessarily mean big sales, but there are also big audiences that do equate to big sales. I think it comes back to business fundamentals: If you know how to sell, you're going to sell. And so what has been ushered in by this new creator economy is more opportunity than ever before. But  you got to bring the game because you're competing against people who just thrive on this stuff.