If You Sell Like Everyone Else, You Lose — Lisa McLeod Shows the New Way
Negotiate Anything
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Selling with Noble Purpose
This chapter explores the transformative concept of 'selling with noble purpose', emphasizing that prioritizing customer well-being over mere financial gain leads to greater sales success. It highlights how a positive mindset in sales not only enhances personal fulfillment but also drives sustainable business outcomes. Through research insights, listeners are encouraged to find deeper meaning in their work, fostering a significant emotional connection to their profession.
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