22. Under Pressure: How to Communicate Clearly and Timely During a Crisis
Think Fast Talk Smart: Communication Techniques
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The Power of Perspective in Communication
This chapter explores the vital role of perspective in effective communication within teams and during crises. It emphasizes the need for proactive thinking and understanding opposing views to influence decision-making and promote important agendas. The discussion highlights how strategic language and audience-centric messaging can drive urgency and enhance engagement, while also addressing the challenges posed by digital communication.
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