20min chapter

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597. Why Do Your Eyeglasses Cost $1,000?

Freakonomics Radio

CHAPTER

The Evolution of Eyewear: From Function to Fashion

This chapter traces the historical development of vision correction, exploring early tools like the reading stone and the evolution of spectacles from medieval Italy to modern eyewear. It examines the societal perceptions of eyeglasses over time, highlighting the shift from stigmatized objects to fashionable accessories. Additionally, the chapter discusses the impact of major industry players like Essilor Luxottica on price trends and market dynamics in the eyewear sector.

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