Adspend with Ash Melwani and Rabah Rahil cover image

Maximizing ROI through AI with Daniel James of Mint Performance Marketing

Adspend with Ash Melwani and Rabah Rahil

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Influencer Relationships

I'd say we've had good hits and some misses, but I think the misses are not misses. It's still building on something if you get to any purchase or just engage with the brand to then purchase it later. And I think it's a fun experience for people. We've seen it move significant amounts of revenue. But that's largely predicated on tapping into influencer relationships.

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