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200: Justin Jackson — Bootstrapping Transistor.fm on Open Standards

The Bootstrapped Founder

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The Response Rate Matters. It's Not All at Once

The response rate is the most important metric. We don't need, you know, to make it too complicated. It's easier to ask customers why they signed up and keep it simple. You're just going to be driving this bus based on maps that are GPS that's not actually taking you anywhere interesting. Just simple stuff, just simple touchstones along the way.

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