Introduction

Russell Brunson: Today, I want to go back in time and talk about the value ladder. He says as he was building out his team's funnels for Clickphones 2.0, he remembered a conversation with Chet Holmes 10 years ago. This piece will help you think about your funnels differently, how one funnel ends, the next funnel starts,. So yeah, this is a part of our presentation I gave at one of my inner circle events that from the lesson I learned from Chatham.