How to Be a Successful Social Media Manager

There are some skills that are worth learning about, no matter what you do in the social media management space. Most people are good at a handful of things and they do those things really, really well. So figure out what those things are for you. The copywriting lesson is one of my favorites. We also have a lesson in SMA on graphic design. These are able to track back to a tangible business goal, meaning, I don't know, revenue, or clicks to a site.