Are Google Analytics and Gugle Analytics the Same?

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Some businesses just don't use adobe or gugle analytics. Google Analytics is actually a critical spart spark plug in a post coke marketing engine, i think. As long as you've done proper data foundations and tag management, google and adobe will be very close. And that it doesn't really matter what your friend in reporting tool is,. Well, actually, now thatGoogle is modelling conversions, that might not be as close, by chance, anyway.

We try not to navel gaze too much on this show, but our 200th episode felt like just enough of a milestone that we could do a mid-year "look back, look forward" show with a 7-year range. And we tracked down our original Commonwealth representative to join us for that discussion. Did we (first) party (cookie) like it was 1999? Maybe not, but that's the sort of reference you get with Jim Cain, the founder of Napkyn Analytics, and a co-founder of this very podcast! For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.