In this episode, Mona shares her journey as the first female engineer of Airbnb’s growth team to tackling the challenges of localization and scaling performance marketing.
If you’re looking to crack into PM, build scalable growth systems, or learn how Airbnb achieved global success, this episode is packed with lessons you can’t miss.
In today's episode, we cover:
Why and How Brian Chesky Redefined the PM Role – 00:03:03
Airbnb’s Approach After Ditching Traditional Product Management – 00:09:23
Key Considerations for Driving User Adoption – 00:13:10
The Early Wins of Airbnb’s Acquisition Team a Decade Ago – 00:23:28
Airbnb’s Biggest PR Nightmare and How They Handled It – 00:28:42
Building a Culture of Quick Experimentation – 00:39:42
The Secrets Behind Airbnb’s Localization Success – 00:53:41
From Engineering to Product Management: Lessons Learned – 01:04:10
The Journey from Software Engineer to Product Manager – 01:11:00
Brought to you by:
Attio: The next generation CRM
Explo: Customer-facing analytics in your product
Where to find Maria:
LinkedIn
Twitter
Website
Email productgrowthppp@gmail.com to discuss advertising or guest opportunities.
We have some great podcasts coming from: Gautham Krishnan, Aishwarya Ashok, and Adam Robinson. I’m so excited to share them with all of you.
This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit
www.news.aakashg.com/subscribe
