How Has Marketing Evolved From When You Started?

Yan: When i started, there was basely two schools of thought marking. Thete was like direct response markers, an there were brand markers. And they hated each other,. Like they just did not get along at all. Direct responses basically every ad you put out, you asked for a response. You won, and you got the money, whether your product was good or bad. If it sucked, nobody had any outlet. Yan: I've seen it kind of evolve now where it's all about building a brand, it's about building a community. It's about creating amoe, creating that identity, providing value to people...and raving fans.