117: Moving from Ecom to Direct Response and Making It Work ft. TJ Ferrara with Bubs Naturals
Affiliated: ClickBank‘s Official Affiliate Marketing Podcast
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The Importance of Trust in Direct Response
When you have an inherent trust, you have a story of a brand that's done the work. So when you get a blend those together, though, that's where you get something that could perform not only very well, but very sustainably. It could be performed well for a long, long time, which I think is really exciting to see a brand like yours and make that leap over. Now one thing before you go say, no, this has been fantastic and you've been amazing with your time TJ. But we look at this channel and could think it's just affiliates. Which is not the case.
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