The Way to Scale, the Way to Scale

If i had a magic wand and unlimited resources, i would hire a merchandising team to go into the store and improve sale so you get more distribution. We have steered clear of distributors in general because we wanted to have a direct relationship with the people who are selling the product. And then i also think that brokers are really helpful for that. So finding a broker who has relationships with some of those other major retailers and enabling them to help you get in the room.