Clayton Collins acquired HousingWire with a big vision for the small media business. 9 years later, it has come to life.
Register for the webinar:
Topics in Clayton’s interview:
- Hire for your skill gaps
- Flying around the country to meet investors
- Asking for warm introductions
- Selling investors on his strategic vision
- What to look for in a media company
- Direct relationships with advertisers vs. programmatic ads
- Rebuilding the sales team over and over
- Riding the wave of the mortgage industry
- Maintaining the magic of annual events
- Selling print ads differs from selling digital ads
References and how to contact Clayton:
Get a complimentary IT audit of your target business:
Learn more about Walker Deibel's done-with-you buy-side advisory:
Get complimentary due diligence on your acquisition's insurance & benefits program:
Connect with Acquiring Minds:
Edited by Anton Rohozov
Produced by Pam Cameron
