2min chapter

Acquired cover image

Porsche (with Doug DeMuro)

Acquired

CHAPTER

The Power of Fan Service

One of the biggest ones that jumps out for me is the brand continuity. This idea that if you loved anything we've ever done, we should be able to fulfill that dream for you today. It gets back to the 40, 50 year sales cycle with this too. Everybody dreams. I mean it's your whole life you dream, I grew up dreaming of owning a Porsche. Which is again kind of funny as we talk about the SUVs and the volume they do. If you're a little girl or boy, you don't dream of owning a Cayenne. Right.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode