4min chapter

Make It Happen Mondays - B2B Sales Talk with John Barrows cover image

Alex Buckles: Becoming a Problem Solver Through Partner Relationships

Make It Happen Mondays - B2B Sales Talk with John Barrows

CHAPTER

Building Genuine Connections

This chapter emphasizes the critical importance of cultivating authentic relationships in networking, especially on platforms like LinkedIn, over mere transactional interactions. It reflects on the authors' experiences and advocates for a culture among industry professionals that prioritizes trust and meaningful connections.

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