Building a Brand in a Market You Don't Care About?

You probably are more likely to give up or not succeed if you don't care about yourself. Another thing that does that doesn't make it boring is if you're in love with the process, rather than the actual conbrand itself. So it's like a mixture of cool brand slash fulfilling your gravenes. Ye, i think justfi can bein self aware, because it differet for everyone. But just don't lie to yourself.

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