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Reddit CEO on Ads, AI, and Search Engines

Motley Fool Money

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Navigating User Engagement and Advertising on Reddit

This chapter addresses the challenges Reddit faces in localizing its platform for global markets while balancing user experience and advertising. It emphasizes a user-centric approach to conversion and community engagement, detailing methods for ad targeting that respect user privacy. Additionally, it explores the uniqueness of Reddit's advertising landscape, focusing on community moderation and the organic interactions that distinguish it from other platforms.

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