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EP 29 - Audio Ads Are Your Brand's Next Big Opportunity (Here's Why)
Adspend with Ash Melwani and Rabah Rahil
Launching on Friday, 12 a.m.
"We use the community as just a nucleus, just to build hype," Avi says. "The goal here is to sell out quickly so that we can get feedback right away" V1's superfoods formula was too spicy for middle-aged people in Midwestern U.S., he says. The company has relaunched it with another flavor and will try again next year.
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