Spotify video - we speak to Maya Prohovnik; plus Crossed Wires and podcast consumption
Podnews Weekly Review
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Navigating Podcast Metrics: Challenges and Solutions
This chapter addresses the difficulties faced by podcast creators in obtaining consumption data due to the lack of standard metrics across different platforms. It introduces the Standard Podcast Consumption (SPC) concept, proposing a unified approach to collecting key metrics that enhance insights into listener engagement. The discussion highlights the importance of accessibility and transparency in data sharing among podcast apps to benefit creators and listeners alike.
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