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13. Email Templates for Higher Conversion Rates

Practical Prospecting

CHAPTER

Email Deliverability

In cold email, like it's the opposite of when people say no news is good news. Like you definitely want some type of news because first it's going to help you get to that person saying a no. And then also it'sGoing to help with deliverability. That's why we have like in our email templates at the bottom instead of putting like an unsubscribe link. If you don't want to hear from anymore, just reply stop and I'll stop reaching out.

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