Introduction

Holly Stevens is the co-founder and CEO of Subly, a SaaS product that provides automatic transcription, translation, and subtitles for your audio and video content. When Holly was running an online community and marketing agency, she realized how effective video was in attracting customers both for herself and her clients. Only Subly is doing around $120,000 in annual recurring revenue. It took several more months to figure out how to get their first pain customer.