Unholy: Two Jews on the News cover image

From Bibi to Barbie - with Ynon Kreiz

Unholy: Two Jews on the News

CHAPTER

The Importance of Being Israeli

I'm very proud of my Israeli background and heritage very part of who I am. The exciting part of what we do is when you realize that people who buy and engage with your product are not just consumers they are fans. As a company we really have an important role to shape future generations. We collaborate and partner with parents and families to instill positive values and drive important messages all of our brands has a purpose.

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