Sales Copywriting and Content Marketing Hacks Podcast with Jim Edwards cover image

Episode 195: Podcast 194 (200)- The Avatar - Your Target Audience (Do You Know Where They Are?)

Sales Copywriting and Content Marketing Hacks Podcast with Jim Edwards

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How to Get a Spec Ops Contract

The end run objective is to get a spec ops contract. So where are they in the process? And so is this guy currently focused on the PT test? Is he currently focused on, I got to pass the ASVAB? There might be some people that are worried about that. Once they pass it, then they'll worry about all these other things. But they don't care about the process. All they care about is what we call a symptom. It's like this with these different points for different people in different parts of their journey.

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