3min chapter

Marketing Against The Grain cover image

Apple’s New VR Headset Is Bad News For Mark Zuckerberg… (#128)

Marketing Against The Grain

CHAPTER

The Future of Avatars

Apple CEO Tim Cook intentionally did not wear the Vision Pro headset. None of the Apple executives actually wore the headset on camera. Why is that? Because they don't want to be part of memes. And also, it kind of looks silly to be wearing this headset. So would you want to be in FaceTime with you wearing a headset? No, why not thought about that?

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