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Creating Awesome Email in 2023

The Digital Marketing Podcast

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How to Create an Automated Experience for Email Marketing

When you've got complex routines all hidden behind, very often they'll show you a diagram of how your flow looks. Plot's quite cool. You can really start to look at it. It isn't just for email either. I find once you get four or five different moving pieces within a flow like that, it's almost impossible to keep it top of mind in your head how it all works. So definitely mapping it out on something visual like Mirro.

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