323: Content Marketing for SaaS: How to Scale Your Content Promotion - with Farzad Rashidi
The SaaS Podcast: Build, Launch & Scale Your SaaS
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How to Write a Lead Magnet for Apsuma?
Apsuma's new book is a step by step guide to link building. The company prioritizes keywords based on three factors: volume, difficulty and commercial intent. Apsuma also has an ametric rating system for key words that it can't go off the beaten path with.
Play episode from 23:30
Transcript
