Balancing Innovation and Rigor in Marketing

“ ​ I had a manager who taught me the notion of servant-based leadership — to be someone who genuinely wants to help — not only solve a problem, but someone who wants you to grow.”

Bob is the Media Innovation lead for Media Lab, the internal media team for Google marketing — responsible for ideating new media innovations, developing and scaling them across all of Google marketing.  Prior to Google, Bob was an early veteran of digital marketing. He spent 3 years at Kellogg’s as Director of Digital and Social strategy for North America, leading the digital marketing and social media practice. Bob got his career start at P&G, in roles responsible for the global digital strategy across the Home Care, Feminine Care and Oral Care. Bob studied at the University of Cincinnati, and lives in San Francisco with his wife, who he also happened to meet at P&G. Beyond stories and perspectives from some of the earliest days of digital marketing and making sense of AI’s impact on our future, you’ll enjoy this candid conversation on how servant leadership has become a core pillar of Bob’s approach to management and work.

This episode is hosted by P&G Alum Sudha Ranganathan, who’s spent over 19 years in diverse Marketing leadership roles at companies like P&G, PayPal, and LinkedIn where she’s honed her passion for customer-centric marketing and talent development.