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Arnaud Cosserat and Rick Mercado - Researching Resilience

The Business Brew

CHAPTER

How Do You Decipher Between Quality and Sustainability?

We're looking for sustainable gross, meaning a gross that can be maintained over time. We spent sometimes with ASML and Adion to try to better understand what makes those company different in terms of the way they manage their business. The culture of innovation usually is driven mostly by HR and loosely by the initiative to build the company around agile type of way to work together. So it's more you need to be very quick, very entrepreneur, very agile.

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