DTx Podcast with Eugene Borukhovich cover image

Ep65: Innovating Beyond Medication: The Intersection of Digital Therapeutics and Pharma

DTx Podcast with Eugene Borukhovich

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The Journey From Global to Local and Local to Global

I believe in the philosophy that ultimately at the end of the day, the core franchise and the countries are really my customers. And so I have to do whatever I can to hopefully put them in the best position to succeed. Engagement with the folks at the country level early on was really crucial. It's gone to a point where they're really doing a lot of the heavy lifting. But just going down that level of detail also, honestly, I think helped us understand the space better than we did.

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