How to Communicate With Your Team to Sell Your Business

The conversations probably got serious in around 2017 or 2018 when we, the business had gone through a bit of a transformation. And I think that really changed our mindset around it because then you essentially had two founders where one was keen to keep growing and driving it to the next level. And the other one was sort of out of the business. So as a result, we had to kind of set off on quite a unique exit or sale journey. But the drivers that were very different because I never wanted to leave from a sale or exit perspective. We kept getting a lot of people saying that's quite an unusual set of circumstances.