Is There a Risk of Inaccuracy in Search Engine Optimization?

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CNN's John Sutter tested Bing with a series of questions. The search engine was able to provide the answers in no more than 60 seconds. But it still needs some work, and Microsoft execs were clear that this is not a perfect product. He says publishers are going to be really upset about this; he thinks there will be lawsuits.

Microsoft’s release of a ChatGPT-powered Bing signifies a new era in search. Then, a disastrous preview of Bard — Google’s answer to ChatGPT — caused the company’s stocks to slide 7 percent. The A.I. arms race is on.

Plus: What “Nothing, Forever,” the 24/7, A.I.-generated “Seinfeld” parody, says about bias in A.I.

On today’s episode:

Sam Altman is the chief executive of OpenAI.
Kevin Scott is the chief technology officer of Microsoft.

Additional reading:

Microsoft integrated OpenAI's technology into its search engine and kicked off an A.I. arms race.
Google released Bard, a rival chatbot to ChatGPT.
“Nothing, Forever” was temporarily banned on Twitch.