
#200: Hey, Jim, You Don’t Look a Day Over 200 Episodes! with Jim Cain
The Analytics Power Hour
00:00
Is It Fucked Up That You Want to Start With Attribution?
An attribution needs to have a dictionary level change in terms of what it means. I think the tech was really sound, but i think now it's impossible to do attribution to the individual conversion level. It's wereback to audiences. But not to a person. We could certainly talk about attribution since 20 16.
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