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3min chapter
Framework Thinking for Success With Alex Lieberman
Marketing Against The Grain
Swinging the Pendulum
A new way to think about how you would task teams with delivering results. Swinging the pendulum is like always telling someone to kind of be in the middle of the outer edges of the spectrum. The idea is that, let's even use the example of morning brew for a second. But it's a better way to make progress.
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