The Importance of Having a Personal Brand

I think there's a difference between short form and long form. I don't know that you have to be just so only business or whatever your niche is, I think allowing other elements of your life to come through the content is good because it makes you more relatable. And we get a lot of people at our events who are like, dude, I just want to really own multiple businesses like you. They follow for like what the wealthy way is all about with just having balance and family and everything else.

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