11min chapter

Wealthy Way cover image

THE ULTIMATE Small Business Masterclass: Scale like a PRO

Wealthy Way

CHAPTER

Maximizing Business Value Through Pricing, Cash Flow, and Customer Lifetime Value

The chapter delves into various strategies to maximize business value, focusing on pricing, cash flow, and customer lifetime value. It emphasizes the importance of understanding profit and loss, pricing strategies, and cash flow for small businesses to thrive. Additionally, it explores the concept of customer lifetime value and the balance between acquisition costs and long-term returns for sustainable growth.

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