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Focusing on the Process When Results Matter
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Direct Ass Work Really Well With Your Audience
The author says there are varying degrees of what pushes people over the edge to buy books. "Not everybody just thinks, you know, not even once before buying a book," he adds. Some people think twice, three times, four times, including some people in his audience."That's also why it's so important that we're making this direct ask, sometimes multiple times."
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