16min chapter

How I Built This with Guy Raz cover image

HIBT Lab! Slutty Vegan: Pinky Cole

How I Built This with Guy Raz

CHAPTER

Discipline and Deliciousness: The Slutty Vegan Journey

This chapter explores the intricate path of launching the Slutty Vegan brand, detailing the challenges faced in the restaurant industry and the transformative moments that led to its creation. The speaker emphasizes the significance of discipline and creativity, illustrating how personal experiences inspired a unique approach to vegan cuisine that defies traditional perceptions. Through engaging stories and strategic insights, the chapter highlights the power of branding and social media in building a vibrant food culture.

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