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#3: The 22 Immutable Laws of Marketing by Al Ries & Jack Trout

Books of Titans Podcast

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Donald Trump's Marketing Strategies

The speakers analyze how Donald Trump broke three of the immutable laws of marketing and criticize his marketing strategies, highlighting his self-promotion and line extension denial. They discuss the importance of marketing ideas over money and emphasize the unpredictability of the future and the value of being flexible and prepared. They also discuss the benefits of 'The 22 Immutable Laws of Marketing', emphasizing its value in guiding business decisions and providing wisdom on market dynamics and human psychology.

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