What Audiences Want From Creators
MarTech Podcast ™ // Marketing + Technology = Business Growth
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Navigating Multimodal Content Challenges
This chapter examines the complexities marketers face when adapting content for various social media platforms, each with its unique audience expectations and algorithms. It emphasizes the significance of content experimentation and analytics tools in determining effective strategies tailored to platforms like TikTok, Instagram, LinkedIn, and YouTube.
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