Kodak and Canon: Industry Challenges and Strategies

This chapter delves into Kodak's limitations on the resale of its film and the pushback from re-spoolers, exploring the ethical considerations in the analog film landscape. The discussion then shifts to Canon's current market dominance, examining the competition with Sony while analyzing the sales and profitability of specific camera models like the R6 Mark II and R100. Finally, the chapter highlights consumer sentiments towards new releases and the challenges faced by manufacturers in maintaining loyalty as market demands evolve.