Resilience in Business and the Power of Social Media Engagement

This episode is a new series called “Monday Marketing Takes” featuring a special assortment of essential marketing tips, key insights, as well as interviews with some of the key players from around the world in marketing. Today we feature an interview that I had with Alex Rodriguez. Many of you may know of A-Rod from his half of fame baseball career, but he is well on his way to becoming a hall of fame entrepreneur with his company, A-Rod Corp. We discuss with Alex:0:59 - His business approach during the COVID-19 pandemic.

4:28 - Which companies' approaches have impressed him.
6:40 - His opinion on the current state of sports and live event businesses.
7:58- Personal observations about social media.
11:27- His thoughts on influencer collaborations.

Enjoy! Let me know what you thought

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