
How To Create Value For Your Customers & Business
B2B Marketing Exchange
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Podcasts - What Kind of Advice Do You Have for B2B Organizations?
Kelly: It's no secret that podcasts have been pretty big in the B2B space. What kind of advice can you give B2B organizations and marketers who are looking to dive deeper into the world of audio content? Mike: The first couple episodes of a podcast are going to be bumpy. You will probably hate the sound of your own voice. But after you get over that and start getting more comfortable and figure out how to prepare, you'll find that it becomes much more successful.
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