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What Killed Red Lobster? | Swimming with Sharks | 2

Business Wars

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The Shrimp Challenge: A Recipe for Disaster

This chapter explores a seafood chain's ambitious all-you-can-eat shrimp promotion that initially boosts customer numbers but reveals critical flaws in service quality and cost management. As competitive eating challenges arise, the restaurant confronts serious financial consequences and reevaluates its Marketing strategies and supplier relationships.

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