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3min chapter
Reinforcement Learning for Personalization at Spotify with Tony Jebara - #609
The TWIML AI Podcast (formerly This Week in Machine Learning & Artificial Intelligence)
How Do You Build a Lifetime Value Model?
For every user, we don't just keep track of the last session. We also use this to build lifetime value models. So we look at users on the service for many months and say, okay, who is retaining after X many months and who isn't. And that sequence then is used to make a prediction saying how much longer is this user going to stay? How long will they survive on Spotify, for instance?"
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