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E42 - Kevin Sinfield: How to inspire through your actions
The High Performance Podcast
The Importance of Having a Social Media Presence
I don't have a social media presence really do you? Why is that? Probably because I'm that stubborn, Jake. It's important to be able to speak to fans, but I never felt rugby league went into a stratosphere where it stopped me talking to the block in the street. Rubble league's never been about that. And I also, I didn't want to spend on my time on my phone. We've got a great media manager who tries to educate the best he can and get people to understand that actually, for every good comment there might be 10 bad ones and do you need it? Yeah, absolutely. But trying to convince them that when they've grown up
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