3min chapter

That's What I Call Marketing cover image

S2. Ep. 13: Sustainability Marketing with Maddy Cooper

That's What I Call Marketing

CHAPTER

The Importance of Hypothesis-Led Marketing and Testing

There's lots of examples of brands that are like, that are rising up really, really quickly. And I think it's those ones were the interesting examples to watch. They're the ones that have actually already six come in as the tiny ones and have taken what could have been the opportunity of the big guys. Yeah.

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